With over 15 years of combined experience in public relations and journalism, I bring a unique blend of storytelling, strategy, and media insight. Currently leading public relations and strategic communications initiatives for government and community-focused organizations, I specialize in shaping narratives that drive engagement, build trust, and amplify impact across traditional and digital platforms.
Expert in media relations, social media strategy, and integrated marketing communications.
AREAS OF EXPERTISE
Executive Communications Leadership
Marketing Campaign Development
Board & Stakeholder Relationships
Brand Development & Affinity
Web Optimization & Social Media
Integrated Marketing Programs
PR & Media Relations
Public Affairs
Internal/External Communications
Strategic Direction & Planning
Market Research & Analysis
Marketing Collateral
FEATURED SPEAKER
PRSA Virginia Chapter Luncheon Speaker
Gov Comms Podcast
Ellas Podcast
PRSA-LA: Crisis Communications
CAPIO Speaker Series: Crisis Communications
CAPIO Speaker Series: Internal Communications
LAC Management Council webinar speaker: Social Media Success. HACE's Summit 2025: Juntos We Rise: Uplifting Tomorrow's Leaders
PRSA LA WESTERN CONFERENCE Speaker: Amplifying Voices – The Role of PR in Social Justice
Smart Talk Podcast
PRessing On Podcast
EDUCATION
University of Southern California, Annenberg School for Journalism & Communication
Bachelor of Arts, Print Journalism
Harvard Kennedy School
Executive Certificate in Public Leadership
Section 4
Section4 Certified Brand Strategist
CERTIFICATIONS & AWARDS
Executive Certificate in Public Leadership – Harvard Kennedy School (2023)
Section4 Certified Brand Strategist – Section 4 (2021)
J. Lindsey Wolf PIO Institute Certification in Communications – CAPIO (2019)
Executive Leadership Development Program – USC Sol Price School of Public Policy (2017)
PRism Award for Best Strategic Marketing Campaign – Los Angeles PRSA (2018)
Award of Excellence, Marketing Campaign – Orange County PRSA (2018)
Gold, Feature Series & Silver, Best Use of Social Media – Azbee Awards, American Society of Business Publication Editors (2014)
Silver Azbee Award for Editorial Excellence – American Society of Business Publication Editors (2013)
Folio Award for Overall Excellence – Fair Media Council (2013)
PROFICIENCIES
Bilingual – Spanish, verbal and written fluency
Software – Adobe InDesign, Final Cut Pro, AI & Microsoft SharePoint